The world is full of stereotypes, and every industry has them. Auto dealerships are no exception. Just think of some of the stereotypes about Service Technicians: they only work on dirty, greasy vehicles, they don’t need much training or education, and career advancement is limited. Where do these misconceptions come from? The reality is that…
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. I’ve been a receptionist here for a year, and this is my first year working in a car dealership. My learning curve has been a little like Needles Highway and, since laughter is the best medicine, I thought I would share a few of my…
Hi, I’m Marsha, the receptionist at Wareing Sturgis Ford. It’s August in Sturgis again—big stages, big crowds, and the unmistakable sound of motorcycles rolling through town. We’ve already welcomed several familiar faces back to the dealership, and we hope everyone attending the 86th Sturgis Motorcycle Rally enjoys a safe ride through the beautiful Black Hills….
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. Would you guess that almost half of the calls I receive in a day begin something like this? “Parts, please.” “Yeah, I need Ryan in Parts.” “Justin in Parts.” “Can you transfer me to Jay?” “I’m looking for Kyle.” “Can you transfer me to Parts?”…
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. Ready for a big phrase? Connected Vehicle Technology. What comes to mind when you read those words? What Does “Connected” Mean to You? Pairing your cell phone? Accessing the navigation system? Hands-free driving with Ford BlueCruise? Matching the speed and path of a combine harvester…
Hi, I’m Marsha, the receptionist at Wareing Sturgis Ford. Here’s a good reminder I read recently: Don’t forget to add yourself to the list of things you need to take care of today. No matter what you’re doing—taking kids to swimming lessons, caring for patients, delivering packages, baling hay, fixing fence, checking cattle, serving customers,…
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. America just celebrated its 250th birthday, and all of us at Wareing Sturgis Ford hope you enjoyed the holiday with family and friends. Reflecting on a little American history, did you know that 251 years ago Benjamin Franklin became our nation’s first Postmaster General? A…
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. As I pulled into the dealership this morning, a Ford Super Duty crossed in front of me towing a beautiful horse trailer. The family inside was headed toward Vanocker Canyon, and I found myself wondering what adventures they had planned for the holiday week. One…
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. As receptionist, I spend a good part of my day answering the phone, directing traffic, and visiting with customers. But I do get outside from time to time. One of my jobs is taking photos of vehicles for our website. The sunshine and fresh air…
Hi, this is Marsha, the receptionist at Wareing Sturgis Ford. Summer is here. The Black Hills trails are calling. It’s time to take your Ford Bronco out and rub a little dirt on it. The full-size Ford Bronco was built for adventure, and here in western South Dakota you’ll find more than 3,800 miles of…
